JADED

The Founders

Two friends. One obsession. A culture movement.

How JADED Started

JADED wasn't born in a boardroom — it was built from pure obsession with the automotive scene. Elijah and Isaiah have always been huge fans of car culture in all its forms, and they saw something missing: a community that truly celebrated every scene, not just one. So they created it.

Elijah Vandemark

Co-Founder

The eyes behind the lens. Elijah shoots the B-roll and photos that show the side of the car scene most people never see — the raw, unfiltered moments that make the culture real. He captures the stories happening off-camera and brings them into the light. Whether it's the late-night tension before a race, the quiet pride in a builder's garage, or the unscripted laughter between crews at a meet, Elijah is there documenting it all with an artist's eye and a storyteller's heart. His work doesn't just show cars — it shows the people, the passion, and the lifestyle that breathe life into every build. From cinematic rolling shots to intimate garage portraits, he makes sure the moments that usually go unnoticed become the ones you never forget.

Isaiah Duncan

Co-Founder

The heart of the community. Isaiah's passion runs deep — his uncle Sean and his friends started the car club Envy Frenzy (Made 2 Envy) back in 2001, rooted in the lowrider scene. That's where he caught the bug. But Isaiah also lives for the Euro scene — slammed stance, clean builds, and late-night meets are his language. He didn't just want another group chat; he wanted something bigger. Isaiah built this website, moved the brand forward, and turned a passion project into the real thing. He brings that energy to JADED's events, meetups, and gallery, making sure every scene gets its shine.

Join The Movement

Elijah and Isaiah built JADED for people like you. Come be part of the culture.

Meet The Community